How To Choose The Best SEO Agency

We discuss the do’s & dont’s of “How To Choose The Best SEO Agency”.  This is an article that we will go into the most common myths of SEO and why calls are more important than clicks, impressions, and ranking reports.

How To Choose The Best SEO Agency

Does Certifications, Degrees, Or Google Partnership Matter?

It’s not like becoming a doctor, lawyer, or other professions where you can go to school and come out ready to roll.  This is because SEO is a very fast-paced specialty and by the time you are out of school what you were taught for the most part no longer applies.  What about SEO certifications?  You would think this proves they know what they are talking about right?  No, for example, websites like UpWork previously known as Odesk they have test answers to prove you hold knowledge but unfortunately there are places across the internet that give them the answers to the questions just like this one here on Facebook.


Google Partnership

Well, it does take a long time to become a partner *Sarcasm* it literally takes like 5 minutes.  This isn’t anything special and literally doesn’t mean they have inside access to Google or anything else.  Anyone can become a Google partner in no time flat.

  1. Go to the Google Partners website.
  2. Click the “Join Google Partners” tab, then click Join now.
  3. If you aren’t already signed in to your Google Ads account, sign in. Note: You’ll need admin access to your company’s manager account to sign up for Google Partners. You may see an error message if you don’t have admin access.
  4. Review the disclaimer and Terms of Service, then click Accept and continue
  5. Select the Google Ads manager account that represents your company.
  6. Enter your company name, badged website, and company location. 
  7. Click Save.

You’ll then be redirected to the Partners section of your Google Ads account, and all Google Partners features will be available to you

How To Pick The Best SEO Agency

So we have discussed how certifications, degrees, and Google partner means absolutely nothing!  Now you are probably thinking well how am I supposed to know how to hire the best SEO agency?  Finding the best isn’t going to be an easy task because first, you need to know what type of SEO you need.  Pick your poison if you will if your industry does well on Social Media, Organic SEO, Maps Marketing, or whatever your particular industry does better in.

A Good SEO Agency Will Recommend The Best

When you discover the answer to “how to hire the best SEO agency” you will know that a reputable, honest, and the best SEO agency will recommend what’s best for your business even if it’s not a service they provide.  Here at NDO SEO, we don’t push for sales because we know what we are doing, and if you are not a good fit we have no problem saying you are better off with another company and even offer recommendations to other agencies.

Want to learn more about how to hire the best SEO agency?  Keep reading and we will continue discussing more ways to ensure you hire the best!




Choose The Best SEO Agency
Choose The Best SEO Agency

Do They Talk The Talk Or Walk The Walk?

One thing you will notice a lot of SEO agencies can talk the talk but very few can walk the walk.  Finding a good SEO agency can be a daunting task.  Not to mention how to hire the best SEO agency, this is just crazy talk!  But it doesn’t have to be.  First, they should be able to answer your questions point-blank not a blanket answer of “it depends” and many other common responses.  Second, are they willing to provide case studies, current client info (obviously with business owner permission), and referrals?  This will weed out a lot of the talkers and scammers right out the door.

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Choosing the best SEO service

Black Hat, White Hat, Or Grey Hat?

Well, Black Hat is short term SEO strategies where businesses ultimately go to die.  White Hat is strategies that are going to work long term and not end up getting you penalized, suspended, or completely removed from Google.  Grey Hat is a mixture but generally doesn’t consist of any technique that will get your business banned or barred.

When Choosing The Best SEO Agency

When you have found a few agencies and you are down to choosing the best SEO agency for your business.  You should keep in mind the testimonials, referrals, and examples.  Review them a couple of times and write down what comes to your mind and then call each one and ask them a minimum of 5-10 questions and rate their responses (write it down or put it in a document via computer) that way you can go back through and see how you felt about their responses.

A Good SEO Agency Should Explain

Another important aspect of choosing the best SEO agency is making sure they can explain the process.  Most agencies fail in this aspect because they use a bunch of terms most business owners do not understand which is useless.  Another warning sign is blanket terms such as “we can’t share our strategy its a secret”  “we aren’t teaching you how to do it” these are warning signs that either they are black hatters or simply aren’t doing anything or much at all.  We have no problem discussing strategies because we know how much time, money, knowledge, and effort goes into our strategies and I honestly don’t feel that the average business owner nor SEO agency could mimic it even if we drew them a blueprint.

Don’t Sign A Contract

As an agency owner myself, I know if I provide a quality service that yields more revenue to business owners they will stick around.  If you don’t well then they leave unless…. You sign that contract!  



What People Are Saying

Nate has been with me for a while and always does what he says he can do. I started with him with Local only and he immediately got me to the top for 2 major keywords. Then he took over my SEO and this was the miracle, for the same 2 keywords which had been ranking anywhere from 5-9 on page one he took one to the top and one to the second position

Alan Horowitz

Just wanted to leave a testimonial for Nate’s Local SEO services: I’ve been working with Nate now for around 6+ months. He has managed to rank numerous clients in the map pack and provide a good white label solution for a lot of my clients.

John Shea

I just wanted to vouch for Nate. I have been purchasing his map services for probably about 3-4 years now. I found him originally on WF and now we talk weekly on Skype. As someone who owns a large agency (30+ people) and has been in the industry for over 10 years, I can tell you Nate is a one-of-a-kind guy.

Gerrid Smith

Hey everyone,
I just finished my first month of service with Nathan and I can tell you this man is great. He’s done everything he promised and then some. He’s given me my end of the month report and I can see the benefits of his services. I will definitely continue to use Nathan and would recommend everyone else to try him out.

Tommy Martin

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